THE SUNRISE STORY

SUNRISE believes learning can be more.

SUNRISE was founded by MIT student Brett Reid.  Mr. Reid saw the potential in virtual reality applications to help underserved Chicago students learn by introducing powerful technology tools into the educational process.  Over the course of a decade he created specialized immersive virtual learning programs, primarily used in controlled academic environments. Today SUNRISE offers everyone the chance to use virtual learning free of charge.

Mr. Reid was on a typical private sector career path in technology when he decided to start a learning company. "MIT is probably the most fascinating place on the face of the earth, and something really happened in the course of traveling back and forth between MIT and Chicago.  In my hometown, only about 45% of fourth graders are proficient readers.  Dropout rates exceed 50%.  Clearly, something had to be done and I thought virtual learning could make an impact.  My personal motivation really jumped when I heard the horrifying statistic that the Illinois Department of Corrections used fourth grade test scores to determine how many prisons will be needed in the future.  You do the math.”"

“"My experience with virtual reality technologies at MIT showed me that this is the way NASA trains astronauts and the Air Force trains pilots, right?  This is the way to go when money and technology know-how is no object.  So why not apply it to education? I come from I family of educators and realize the stakes here.”"

"“It upsets me that education is the last place where we see innovation.  The problem stems form the fact that technology professionals and educators don’'t always combine well.  From my personal viewpoint I can say for certain many techies don’t understand the needs of teachers or how new technologies can be integrated into lesson plans and the school day. Schools are real incubators for new ideas and exploration, almost literally bursting at the seams with enthusiasm.  With all of the active young minds at work creating, writing, building exploring, schools should centers for innovation.”"